Seller Advantage Program
Here are the advantages you can expect with the Bruce Cavender Team “Seller Advantage Program”
· Professional Home Staging, Photography, Video and Descriptions. We will, at our expense, provide an initial visit and recommendations by a professional decorator specializing in home staging. After these suggestions are implemented, we'll use a high end digital camera with a professional wide angle lens and enhance the photos with software to display eye catching pictures of your home. We will also take a video of your home, publish it on YouTube and post it to all websites virtual tour links. Your home's written description will be carefully crafted to entise the reader to picture themselves or their clients living in and enjoying your home's best features. It will be listed on GRAR and SWMRIC Multiple Listing Services and featured to buyers every month who are looking for homes in Kent and surrounding counties on dozens of other websites including mich-realestate.com, this area's premier real estate website.
· A professional, Five Star FOR SALE Sign in your yard with four
ways for buyers to contact us by phone or online
· You get a 37% INCREASED chance of us selling your home with our sign in your yard versus the standard agent or agency. Why? Because the phone number on our For Sale signs (616-240-2799) rings directly to us. Many agents have the real estate office phone number on the sign which is closed at 5 PM and on weekends. Plus the buyer could get a receptionist or another agent and not the agent who selling your home. The chance of another agent or even a receptionist promoting your home, trying to sell it, and not pushing his or her own listing is very slim. Our phone number goes directly to Bruce Cavender
· Our team’s award winning web site, mich-realestate.com, is displayed on your For Sale Sign. This gives your home another boost in buyer response and coverage because some buyers want to see more pictures of the inside and get more details so they will look it up on their smart phone/tablet or jot down the website and go home and view it on our lead capture website.
· WWW.yourstreetaddress.INFO appears as a rider on your for sale sign directing buyers to a lead capture website developed specifically for your home. This is much better than an info box full of flyers that don't give enough information, show enough pictures or have the ability to capture the buyer's contact information.
There will also be a QR-Code on the sign Ryder. This is a barcode read by a smart phone that will automatically link to the same lead capture website created for your home as the .INFO link described above.
· Your home featured on Realtor.com with up to 6 photos. Realtor.com is the #1 searched websites by buyers looking for a home. You DON’T want to skimp on this one. Here are a few of the benefits you get with having your home listed on Realtor.com
ü REALTOR.com is the #1 real estate website attracting 82% of home sellers and buyers who are searching online for a home.
ü It’s very important to make your home stand out and reach as many potential buyers as possible.
Your home is also listed on www.Zillow.com and www.Trulia.com (the new rivals to Realtor.com)
Your Home will be featured for sale to buyers on ALL other Real Estate
companies’websites and over 117 Key internet sites. Here are some of
the websites just to name a few…
· RE/MAX.com
· FiveStar.com
· Century21.com
· ColdwellBanker.com
· HomeGain.com
· KW.com (Keller Williams Corporate site)
· ExitRealty.com
· Mich-realestate.com
· Greenridge
and many more as well as google, yahoo and other popular search engines.
Your home will get more exposure on our Website www.mich-realestate.com. Here are just a few of the advantages you get...
ü We will place up to 12 wide angle enhanced photos and a customized description designed to get as many interested buyers in the home as possible. Our website is set up to ask for buyer's contact info by offering them additional information in many different areas.
ü This allows us not just to have your home get exposure but to capture the buyers looking at homes so we can sell them on your listing. We have over a 100+ buyers a month submit their contact information, and we follow up with them with a campaign to gain their trust and confidence so we will be the one to sell them your home.
ü This one feature alone is PRICELESS and majorly benefits you as we have, at present, over 400 active buyers in our database. We are converting these good motivated and qualified buyers into sales for our listed homes. Your home will not only be out there for those 400+ NEW buyers but for all the others that come into our site who never submit their info.
· When a buyer looks at your home on the Five Star website they are referred to us so we can sell them on your home.
· We pay monthly fees to participate in Online Buyer Capture pages that are set up to “grab” buyers that are searching for a home on the internet and pull them into one of our many marketing campaigns so we can follow up with them and sell them your home. We do this by linking your home’s online listing to our capture page. This capture page is linked to many different websites
· Ongoing Email Marketing Campaigns to ALL the buyers in our database and the new ones that come in from the buyer attraction web capture pages. We can build a relationship with hundreds of buyers at any time and have many marketing programs in place to monitor how close a buyer is to buying. We know how much they are looking at homes online and how often and can crank up the communication when they get closer to buying and maintain a good relationship with the ones that aren’t till they do.
· We also call and follow up with the leads from our Buyer Database and the ones who are more actively viewing homes online to check to see if we can assist them and see if they can get them sign up for our program so we can sell them on one of our listed homes.
· Stay up-to-date on competing homes and know what homes are selling for while your home is listed. This can give you a competitive edge when examining your strategy. We’ll provide you with a monthly email accounting of Active, Pending and Sold listings of homes in your neighborhood or area.
An overwhelming majority (94%) of recent home buyers in the US say they used the internet as an information resource during their home-buying process, and nearly one-third say they first learned about their newly purchased home from an online channel, according to a study from the National Association of Realtors (NAR). Though the internet was the most popular source, buyers also cited information from real-estate agents (85%), yard signs (62%), open houses (48%) and print or newspaper ads (6%). Fewer buyers relied on home books or magazines, home builders, television, billboards and relocation companies, the study said. When asked where they first learned about the home they purchased, 34% of buyers said a real-estate agent; 32% cited the internet; 15% said from yard signs; 7% said from a friend, neighbor or relative; 7% said home builders; 3% said from a print or newspaper ad; 2% learned directly from the seller; and 1% from a home book or magazine. The NAR also found that 94% of home buyers used the internet to search for a home purchased through a real estate agent, in contrast with 72% of non-internet users who were more likely to purchase in a private transaction directly from a builder or from an owner they already knew. This is why we spend most of our advertising budget promoting your home online. It's a new era in real estate marketing and our "Seller Advantage Program" is designed to leverage the latest technology, bring more buyers and get your home sold faster and for more.
Please fill out this form and we'll set up a time to discuss a marketing plan for your property in person or by email if that’s your preference
